Use cases / Brand and launch alerts

React to your own launches and mentions in minutes

When a partner, an investor, a journalist, or your own team posts about you, the first hour matters: that is when a reply or a repost counts.

How teams set it up

• Track the accounts that talk about you: partners, key customers, reporters on your beat, and your own company and team accounts.
• Check X often. X checks cost 1 credit, so a 5- or 15-minute cadence is affordable for the accounts that matter most.
• Send each new post to the person who acts on it. A webhook handler can match keywords such as your product name and page someone, or open a task in your tracker.
• Cap the spend. Give each tracker a monthly budget. If a cap is reached, that tracker pauses until the next month instead of surprising you on the invoice.

What it costs

An X account checked every 15 minutes costs at most 2,880 credits a month in checks, plus 1 per post, and less when the account is quiet. The console shows the expected and the maximum figure before you create the tracker.

Start with 1,000 free credits or read the quickstart.